Sophie Charles Barber

Creative Director
Executive Marketing Manager
Marketing Consultant

I'm Sophie Charles-Barber

A seasoned Creative Director and Marketing Executive with over 15 years of experience, I have led global branding initiatives for iconic names like House of Angostura, driving their evolution in over 170 countries.

My strategic vision and passion for storytelling have resulted in groundbreaking products and award-winning campaigns. With a track record of generating $4.4M USD in new business revenue in six months at Saatchi & Saatchi Advertising and securing over 70 Gold and Silver awards, my mission is to elevate brands through creativity and innovation.

Educated at Central Saint Martins and the University of Liverpool, I bring extensive knowledge and curiosity to every project, from launching successful limited edition products to spearheading digital transformation efforts.

Consultancy Services
Get in touch

Career Case Study

Award Winning Work

Exec Marketing

Awards + Accreditations

2021
Cannes Lions
Creative Leadership Accelerator Programme
CHARLIE
AAF District Charlie Awards
Angostura
BEST IN SHOW
American Advertising Awards
Digicel
GOLD
American Advertising Awards
Angostura

Professional Experience

2023
Angostura, Trinidad
Executive Marketing Manager, Global
2022
Studio 5, Barbados
Creative Director
2021
Red Advertising, Barbados
Creative Director
2012
Saatchi & Saatchi, Trinidad
Creative Director

Feedback

Sophie Charles is a tremendous asset to our organisation. She has an uncommon ability which allows her to combine great creativity and strategic thinking to every project in which she is involved.
⎯    Julie Harris, Strategic Planning DirectorLonsdale Saatchi & Saatchi Advertising Ltd.
⎯    Julie Harris, Strategic Planning Director
Sophie has been a fantastic addition to the Lonsdale Saatchi & Saatchi team. Her input is always exciting, she is willing to push transformative, innovative concepts. She is indeed an exceptional, multifarious talent.
⎯    Julie Harris, Strategic Planning DirectorLonsdale Saatchi & Saatchi
⎯    Julie Harris, Strategic Planning Director
Her ideas are always well thought out and presented, and any branding initiative in which she is involved, from creating brand identity to designing first class events, benefits from her training in architecture and brand strategy as well as her innate insight.
⎯    Julie Harris, Strategic Planning DirectorLonsdale Saatchi & Saatchi
⎯    Julie Harris, Strategic Planning Director
From concept to execution, PixelPier demonstrated a level of expertise that is truly commendable. They were responsive, flexible, and delivered a design that truly speaks to our target audience. The team's turned our vision into a reality, and we couldn't be happier.
⎯    Dana Shayegan, International Music DistributorMonk Music Group
⎯    Dana Shayegan, International Music Distributor